引用:
原帖由 7-siu 於 2007-9-27 14:03 發表
只要我做出業續，我就可以要求加料玩意！
I am trying to increase our negotiation power, but before this I have to show my power.
從經濟學上來說:
Buyer Power
There are two types of buyer power. The first is related to the customer’s price sensitivity. If each brand of a product is similar to all the others, then the buyer will base the purchase decision mainly on price. This will increase the competitive rivalry, resulting in lower prices, and lower profitability.
The other type of buyer power relates to negotiating power. Larger buyers tend to have more leverage with the firm, and can negotiate lower prices. When there are many small buyers of a product, all other things remaining equal, the company supplying the product will have higher prices and higher margins. Conversely, if a company sells to a few large buyers, those buyers will have significant leverage to negotiate better pricing.
Some factors affecting buyer power are:
* Size of buyer – larger buyers will have more power over suppliers.
* Number of buyers – when there are a small number of buyers, they will tend to have more power over suppliers. The Department of Defense is an example of a single buyer with a lot of power over suppliers.
* Purchase quantity – When a customer purchases a large quantity of a suppliers output, it will exercise more power over the supplier.
你老哥個Purchase quantity 點計都令你有bargaining power
